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Broadcasting - Radio

Broadcasting - Radio

Program Code: RTVRCampus: Seneca@York
Duration: 4 Semesters (2 Years)Start Dates: Fall, Winter
Start dates are subject to change
Credential Awarded: Ontario College Diploma

Program Description

As a student in RTVR, you’ll gain pre-professional training in radio production and presentation skills necessary for a career as a radio announcer, radio station disc jockey, music programmer, radio scriptwriter, or radio broadcaster.

You’ll acquire a high degree of competency that will enable you to begin your career within the broadcast industry. Your studies will focus on fundamental skills in on-air presentation, script writing, and audio production necessary to create and produce effective radio programming. You are best suited for this program if you are interested in radio broadcasting in the context of radio stations.

Program Learning Outcomes

This Seneca College program meets the system-wide standards for all Ontario College Credential programs as set by the Ministry of Training, Colleges and Universities.

As a graduate, you will be prepared to reliably demonstrate the following:
 

  • collaborate in the planning and preparing of accurate radio programming.
  • produce radio programming in an efficient manner.
  • correctly operate broadcast technology software.
  • function effectively as part of a team in the delivery of radio programming.
  • apply organizational, cost control, marketing, and time management skills to complete tasks efficiently and meet deadlines in the workplace.
  • ensure that all work is completed in compliance with applicable laws, statutory obligations, regulations, and industry principles and practices.
  • develop strategies for ongoing personal and professional development to enhance work performance and maintain currency with technological changes.
  • critically evaluate the quality of product being presented for broadcast.

Essential Employability Skills

Admission Requirements

Program Eligibility:

  • Ontario Secondary School Diploma with a majority of senior credits at the College Preparation (C), University Preparation (U) or University/College Preparation (M) level or Mature Student Status (age 19 or older)
  • Grade 12 English: ENG4(C) or ENG4(U)

Desirable:

  • Grade 12 Mathematics
  • Basic computer skills including, Windows or Macintosh operating system, word processing (preferably Microsoft Word), spreadsheet software (Excel)

Applicant Selection:

  • In the event of over-subscription, applicant selection may be a two-step process. In Step 1, academic achievement (i.e. grades in pre-requisite subjects and/or scores in English and Reading Achievement Tests) may be used to select applicants who are eligible for Step 2. The second step will require attendance at an orientation session and the completion of program-related assignments. Applicants who are unsuccessful in Step 1 will be notified by mail, and will not be included in Step 2 of the selection process.

The Importance of Learning Skills:

Student success in college requires well developed learning skills (such as being able to work independently, participate in a team, be well-organized, develop good work habits, and show initiative). These skills are as important as prior academic achievement. While it is expected that applicants would have developed these skills through previous education and life experiences, Seneca offers support to assist students with further development of these important skills.

Your Career

Build a career in radio. Graduates from our Broadcasting – Radio program pursue careers in radio stations as radio show hosts, producers, scriptwriters, and sales and promotions staff. With your RTVR diploma, you’ll also find opportunities in audio production houses, training departments of companies, corporations, school boards, fire and police departments and government.

Joint Program with York University

Program Code: RTYR

Seneca College and York University offer a joint program which allows students to earn a Seneca diploma in Broadcasting - Radio and a York University Bachelor of Arts Degree. This program is for students who have completed two years of a B.A. program, or three years of an honours B.A. program at York University. Information on the joint program may be obtained from the Advising Centre, Faculty of Arts, York University, or from the Admissions Office, Seneca College.

Diploma to Degree... and Beyond

Through transfer agreements and institution partnerships, graduates of this Seneca College program may be eligible for credit at the following post-secondary institution(s):

Toronto

University/CollegeDegrees Available
York University• Any relevant major

Ontario

University/CollegeDegrees Available
Laurier Brantford• Honours Bachelor of Arts

Canada

University/CollegeDegrees Available
Athabasca University• Bachelor of Professional Arts in Communication Studies
Royal Roads University• Bachelor of Arts in Professional Communication

International

University/CollegeDegrees Available
Griffith University• Bachelor of Communication
Monash University• Bachelor of Arts (Journalism) or Bachelor of Journalism, or Bachelor of Arts with Journalism or Communications Major

Field Placement

You’ll benefit from the real work experience gain in one hundred hours of field placement in a professional broadcast setting. This component of the curriculum is both critical to your career success and a requirement for graduation.

Affiliations and Associations

  • Broadcast Education Association, Canada (BEAC)
  • Canadian Association of Broadcasters (CAB)
  • Ontario Association of Broadcasters (OAB)
  • Industrial Television Association (ITVA Canada)
  • Radio Marketing Bureau
  • Corporate Television Association
  • Radio and Television News Directors Association (RTNDA)
  • Society of Motion Picture & Television Engineers (SMPTE)

General Education

One of the general education subjects must be a literature subject for which EAC150 is the pre-requisite.

For more information, please visit: http://els.senecac.on.ca.

Curriculum

Currently under review.

Semester 1 Subject Name Hrs/Wk
EAC150 College English 3
ICA001 Introduction to Computers and Applications 2
RAD101 Introduction to Radio Programming 2
RTV101 Introduction to Broadcasting 1
RTV111 Radio Production I 3
RTV112 Introduction to Sound 2
RTV141 Media Writing 3
RTV170 Introduction to New Media 2
RTV195 Announcing Skills I 3
 
Semester 2 Subject Name Hrs/Wk
EAC394 Effective Business Writing 3
RTV172 New Media II 2
RTV201 Industry Relations 2
RTV211 Radio Production II 3
RTV212 Digital Audio 2
RTV295 Announcing Skills II 3
RTV518 Music Programming 3
XXXXXX General Education Option 3
 
Semester 3 Subject Name Hrs/Wk
RAD142 * Copywriting for Radio 3
RTV173 Advanced New Media-Radio 2
RTV225 ** Radio Promotions 3
RTV311 Radio Production III 3
RTV325 Sales and Marketing 3
RTV395 Announcing Skills III 3
RTV514 Radio News 3
XXXXXX General Education Option 3
 
Semester 4 Subject Name Hrs/Wk
RTV411 Radio Production IV 1
RTV412 Radio Documentary 2
RTV494 Intro to Talk Radio 2
RTV495 Announcing Skills IV 3
RTV511 Radio Station Operations 3
RTV704 Media Issues 3
XXXXXX General Education Option 3
and one of the following
RTV143 Advanced Media Writing 3
RTV270 Improvisation Skills 3
RTV312 Advanced Digital Audio 3
RTV335 Sales and Marketing II (CRA course) 3

* Full credit subject offered weeks 1-7 only.
** Full credit subject offered weeks 8-14 only.

Contact Us

For more information, please visit: http://sca.senecac.on.ca.
Program Coordinator: Jim Carr
Telephone: (416) 491-5050 Ext. 3179
Email: jim.carr@senecac.on.ca
Program Chair: Marianne Marando
Telephone: (416) 491-5050 Ext. 3440
Email: marianne.marando@senecac.on.ca
Admissions Advisors:
Domestic Admissions Advisor: Marcie King
Telephone: (416) 491-5050 Ext. 2804
Email: marcie.king@senecac.on.ca
International Admissions Advisor: Gina Lombardi
Telephone: (416) 491-5050 Ext. 2405
Email: gina.lombardi@senecac.on.ca
Registration & Records Advisor: Tina Tuzi
Telephone: (416) 491-5050 Ext. 3001
Email: tina.tuzi@senecac.on.ca